Stephanie McMahon said in an interview with NBC News at the Beyond Sport media conference at the Barclays Center this past Tuesday (why she wasn’t at Raw this week) that the company plans to integrate LGBT characters and storylines into WWE programming.

“Throughout my life I have grown up knowing gay [WWE] superstars and executives,” McMahon told NBC OUT backstage. “It’s always been accepted, but now it’s about getting that message out there.”

“We will integrate LGBT characters into our programming … and I do think there will be an opportunity to integrate some of those storylines in the near future,” she said.

McMahon references Pat Patterson plugging his book “Accepted”. She was quoted by saying the following:

“It’s about his life as a gay wrestler and how from the beginning of his career he had to hide that,” McMahon explained “He first came out … on a show on WWE Network called ‘Legends’ House.’ It was a reality show with a bunch of our legends, and he had such a positive response. It was so warm and supportive that he then decided to tell his story.”

McMahon also says that the partnership with GLAAD is very important to the WWE:

We’ve had GLAAD come in and speak to our entire writing team and give a whole tutorial on sensitivities, the right words, the wrong word [and] why those words matters,” she explained. “I think that with their guidance and support, we will be able to portray that [LGBT storyline] appropriately.”

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Dan is host of Shooting from the Hip which you can hear every Sunday at 8pm EST, 7pm CST right here on PWpop.com.